Charlotte, NC  ·  Founded 2022

Operationally
Driven.
Value Oriented.

A boutique private equity firm acquiring and scaling operationally-intensive real estate. We are currently focused exclusively on the car wash sector.

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Charlotte
Headquarters
North Carolina
Boutique
Firm Structure
Principal-led, owner-aligned
Active
Acquisition Mode
Southeast US expansion

Who We Are

A focused firm for
focused asset classes.

Captivated by the opportunity to consolidate and modernize self-serve and in-bay automatic car washes, we are currently solely focused on the acquisition and operation of these assets across the Southeast U.S.

We believe operational excellence — not financial engineering — is the true driver of long-term value creation. Our platform is built around hands-on management, disciplined underwriting, and a singular focus on the car wash sector.

Through our Royal Rinse brand, we are building a regional operator of scale with the consistency and brand depth that the market demands.

01
Sector Expertise
Deep operational knowledge of the car wash industry — site selection, throughput optimization, customer experience, pricing, and membership economics.
02
Structured Sourcing & Disciplined Underwriting
Proprietary deal sourcing and rigorous financial modeling underpinned by deep real estate and industry expertise.
03
Platform Building
Building a branded regional platform — Royal Rinse — with consistent operating standards and a premium customer experience.
04
Stakeholder Alignment
We are principal investors and a fiduciary to our equity and debt partners.